Tik Tok is one of the most popular apps in the country, and while it isn’t going anywhere, its on-the-ground support for Canadian creators, businesses and cultural events is ending due to a federal government ordered shutdown back in the fall of 2024. Candace Daneil is joined by Steve de Eyre, the Director of Public Policy and Government Affairs at Tik Tok Canada, to breakdown what programs are ending, what Canadian creators should know moving forward and why they are choosing now to notify cultural partners of the change.
Canada
TikTok Canada addresses sponsorship withdrawals
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